The Franchise Agency

About Us

The Franchise Agency is a full-service sports and talent agency that specializes in NFL contract negotiations, marketing representation and brand consulting.

Brand Consulting

TFA created opportunities for Influencer Marketing Initiatives, Venue Sponsorship and Keynote Speaking.

Athlete Representation

TFA represents our client’s best interests in the marketplace and works tirelessly to help them maximize their value and appeal to corporate brands.

Digital Influencer Management

TFA's Gaming and Digital Influencer division specializes in expanding our clients reach and partnering them brands across corporate America.



Our passion and expertise lies in developing our client’s brand to make them a valuable asset to corporate America.


Endorsements, appearances, broadcasting opportunities, and speaking engagements, among numerous other marketing opportunities,.


TFA encourages our clients to get involved in the community and has experience in establishing and running client foundations.


TFA’s brand consulting division works directly with brands and companies in establishing well-defined objectives.


TFA has the experience to identify the best influencer or sponsorship opportunity and the expertise to negotiate a beneficial agreement that will give you the best value.

Corporate consulting services

TFA’s consulting services include developing brand strategies, partnership solicitation, turnkey negotiation, talent procurement, strategic planning and project execution.

NFL Playing Contract Negotiation

TFA will fight to ensure that our clients receive the highest value on their playing contracts.

Sports Clients

Gaming and Influencers


Mitch Eisenstein: Mitch is the President and Founder of TFA. Mitch is originally from Michigan where he attended Michigan State University. He is a licensed attorney in the State of California and a graduate from California Western School of Law. His legal background is what helped him break into the industry in 2012. Mitch has spent time working with several well-renowned athletes both current and retired and has negotiated millions in marketing deals for his clients. In addition to the traditional sports endorsements, Mitch prides himself on creating unique revenue streams for his clients to provide them with financial security off the field. He currently sits on the Board of Richard Sherman’s Foundation, Blanket Coverage, which aims to provide underprivileged students with school supplies and clothing so that they may be in a better position to achieve their goals. Mitch is a NFLPA certified contract agent.

Mitch is a graduate from Michigan State University with a BA in Finance. He also received his JD from California Western School graduating Magna Cum Laude distinction and is a licensed attorney in the State of California.

What Our Customers Think

The Franchise Agency has been an incredible partner for our company. Our platform works with multiple sports marketing agencies but The Franchise continues to be one of the best. The players with The Franchise have always followed through and that speaks volumes in the industry. If you are a brand or athlete, The Franchise is an amazing partner to have.Lewis Chang, CEO
MVP Platform

Our Clients